Saturday, April 19, 2008

iPhone Flip With 3G In A Pig Skin

I just got some information on the upcoming 3G iPhone. Looks like the first bunch who bought the iPhone are guinea pigs, and the phone companies who signed in for exclusive contracts are pig herders.

Because iPhone is going to change in radical ways so that people will point at current iPhone and ask "Whaat is Thaat?" and the phone companies will find the guy next door also sells the iPhone!

Following info came from, Jonathan Richards at TimesOnLine.

"Steve Jobs's (Apple's chief executive) end game is not to limit distribution and maximise carrier payments. It's to bring the best mobile platform to the market and then sell as many units as possible. There's lots of ways Apple can drive revenue from the iPhone that aren't part of the current model."

Times Online understands that Apple has placed an order with its Asian suppliers to produce 200,000 of the new 3G iPhones by the end of May, rising to 2 million - 500,000 per week - in June.

With a four week lead time between production and placement, that would leave Mr Jobs free to launch the device during an annual developers conference at which he usually speaks.

Industry sources told Times Online that the device will have a "radically different" appearance to the current device, which has a 4.5 inch screen and slick, aluminium backing. Among the possibilities are flip version, which would enable the screen to be larger, and a sliding model with a regular qwerty keyboard - as opposed to a touchscreen one.

"I think ultimately you going to see multiple versions," one Asia-based analyst, said. "One for customers who want it principally as a music and video device, which will be similar to the existing model, one for people who want to communicate - with the keyboard, and one for people who want it as a substitute for their laptop - that will let them browse the internet on a larger screen."

The new phone may also usher in a change in the way Apple strikes distrtibution deals.

Ms Huberty suggested that Apple will eventually break with its policy of favouring one network to be the exclusive distributor of the iPhone in a given territory — possibly as early as next year.

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