Showing posts with label inmobi. Show all posts
Showing posts with label inmobi. Show all posts

Wednesday, July 13, 2011

InMobi, 78% Our Mobile Ads Are On Smartphones!


InMobi Mobile Ads http://snapvoip.blogspot.com/
InMobi published enough data about mobile advertisements, to keep any ad mob occupied for a while.
The 78% in the second quarter of 2011 was a 11% raise from the first quarter. InMobi is expecting this percentage to go up even further. They believe 90% of the ads will be on smartphones by fourth quarter.
InMobi served 18.7 billion mobile ads in North America during the second quarter and of which Android has the honor of taking first place with 33.2% but iOS share has grown since last quarter. iOS share now stands at 29.3% and it was 23% last January. So if you are planing to build mobile apps or to advertise on mobile devices, that is something to think about. There is one section, you can forget about, RIM went down to 13.9%. (Comscore had a different story last January, even in that Android was winning)
InMobi via Techcrunch (What happened to the interface TC, it is a bit lame but fast though!

Tuesday, March 08, 2011

Android Winning Over iOS In Many A Fronts, Subscribers, Ad Impressions!

Android Winning http://snapvoip.blogspot.com/

Looks like the Apple's iPhone ans RIM's Blackberry are losing to Android in number of subscribers and Ad impressions.
The Comscore published data showing that Android is leading and both RIM and Apple are falling behind. Android surged pass iPhone (iOS) previously in the number of subscribers but this is the first time Android took the helm from RIM,  The data from October 2010 to January 2011 indicated that 65.8 million people in the U.S. owned a smartphone, which itself up by 8% from the previous period.
As of January 2011, with 31.2% market share; RIM ranked second with 30.4% market share, with Apple following with 24.7% share. Microsoft had a 8% market share, with Palm taking 3.2% share.

As with number of smartphones increasing, so are the ad impressions. In this front too, Android is gliding past iOS in style. According to a report by Inmobi Android is way ahead with 37% of ad impressions verses Apple's iPhone only showing 23% of the share. According to Inmobi, Android surged ahead with 17% increase since last October and Apple actually dropped 1.3%. But keep in mind these figures are from Inmobi network only and does not include other ad networks or Apple's own iADs. Either way still Android is gaining on all fronts.
Via Techcrunch

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