Global Smartphone Marketshare : Samsung Captures And Leads Global Samartpnone Share (30%) With 213 Million Units Shipped in 2012
Samsung Captures And Leads Global Samartpnone Market Share http://snapvoip.blogspot.com/
Well while Apple shares (AAPL) are setting records (loss of +$60 a share yesterday , Samsung seems to be setting / breaking other records.
Strategy Analytics, A research firm tells us that Samsung shipped 213 million smartphones during 2012 and set a record for most units shipped by a smartphone vendor in a single year, breaking the previous record held by Nokia, which shipped 100.1 million units in 2010.
Apple and Nokia combined was still behind Samsung in smartphone sales. Apple shipped 138.8 million phones in 2012 with Nokia, once the world leader, shipping only 35 million units. Just like Nokia at it's peak, Samsung was able to satisfy most of the smartphone market with variety of models. Samsung Galaxy S III and Galaxy Note attracted the jet setters and other Galaxy phones at lower price points satisfying others.
Global Smartphone Vendor Shipments (Millions of Units)
|
Q4 '11
|
2011
|
Q4 '12
|
2012
|
Samsung
|
36.5
|
97.4
|
63.0
|
213.0
|
Apple
|
37.0
|
93.0
|
47.8
|
135.8
|
Nokia
|
19.6
|
77.3
|
6.6
|
35.0
|
Others
|
63.9
|
222.8
|
99.6
|
316.3
|
Total
|
157.0
|
490.5
|
217.0
|
700.1
|
Global Smartphone Vendor Marketshare %
|
Q4 '11
|
2011
|
Q4 '12
|
2012
|
Samsung
|
23.2%
|
19.9%
|
29.0%
|
30.4%
|
Apple
|
23.6%
|
19.0%
|
22.0%
|
19.4%
|
Nokia
|
12.5%
|
15.8%
|
3.0%
|
5.0%
|
Others
|
40.7%
|
45.4%
|
45.9%
|
45.2%
|
Total
|
100.0%
|
100.0%
|
100.0%
|
100.0%
|
Total Growth Year-over-Year %
|
55.9%
|
63.8%
|
38.2%
|
42.7%
|
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