Wednesday, December 03, 2014

Android Market Share Way Ahead Of iOS.

smartphone market share
The gap is enough to turn Steve Jobs in his grave, Android 82.3% (1.06 billion devices) vs iOS 13.8% (178 million devices) and the rest grabbing the 3.8%. I remember when both leaders were trying to beat BlackBerry share, and how iOS beat Android, at times.
Total of 1.29 billion smartphones will be shipped over the course of this year according to IDC’s Worldwide Quarterly Mobile Phone Tracker up 26% compared to 2013.
IDC also expect the the growth to slow down to 12.6% with 1.4 billion devices. The slowdown will continue well into 2018, when it is expected to ship 1.9 billion units. Android will continue to dominate the market, during these years, staying around 80%.

"The impact of upstart Chinese players in the global market will be reflected in a race to the bottom when it comes to price. While premium phones aren't going anywhere, we are seeing increasingly better specs in more affordable smartphones. Consumers no longer have to go with a top-of-the-line handset to guarantee decent hardware quality or experience," said Melissa Chau, Senior Research Manager with IDC's Worldwide Quarterly Mobile Phone Tracker. "The biggest question now is how much lower can prices go?"
As you can see from the table, iOS still grabbed 30.4 of the value (US$ 116,540 millions) while Android brought home 66.6% (US$ 255,102 Million). That is $655 per iOS device vs $240 per an Android device. This is as significant as the market share!

Worldwide Smartphone Forecast by Shipments and Value, 2014 and 2018 (Shipments in millions of units and Value in US$ Million)

2014*
2014* Market Share
2018*
2018* Market Share
2014-2018 CAGR
Shipment (M units)
Android
1,060
82.3%
1,498
80.0%
9.0%
iOS
178
13.8%
240
12.8%
7.8%
Windows Phone
35
2.7%
105
5.6%
31.4%
Other OS
14
1.1%
30
1.6%
20.4%
Total
1,288
100.0%
1,873
100.0%
9.8%
Value (US$M)
Android
255,102
66.6%
275,248
60.9%
1.9%
iOS
116,540
30.4%
152,626
33.8%
7.0%
Windows Phone
7,782
2.0%
19,033
4.2%
25.1%
Other OS
3,480
0.9%
4,862
1.1%
8.7%
Total
382,904
100.0%
451,769
100.0%
4.2%

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