Wednesday, May 16, 2012

Android Leads Smartphone Market Share with 50.1%

Smartphone Market Share
According to Kantar Worldpanel ComTech, Android continues to be the number one in World smartphone market share. Androids current position with 50.1% share, is up from 44.6%  what it enjoyed a year ago. Within the Android arena, HTC and Samsung are competing and leading Android handset market sales, holding 86% total sales between them.
Helped by the strong demand for the iPhone 4S, Apple continued to narrow the gap with Android in the United States and Britain. The rest of the continental Europe were not so hyped up by the iPhone 4S, Apples share dropped in continental Europe.
Windows phone shares, fueled by the Microsoft Nokia alliance, rose in Germany more than doubled to 6% over the past year, and climbed to 3-4% in the United States, Britain, France, and Italy.
All these gains, by Android, Apple and WP7 came at the expense of  BlackBerry maker Research In Motion, the biggest market share loser. RIM’s share in the U.S. market dropped to just 3% from 9% a year ago.
Smartphone playing field seem to be growing and growing, according to Dominic Sunnebo, global consumer insight director, explains:

“With less than one week of sales, the HTC One X is already one of Britain’s 10 best-selling smartphones over this period. The release of the Sony Xperia S and the announcement of the Samsung Galaxy S3 have also added to a surge of interest from consumers looking for their next upgrade. We are likely to see some big changes in manufacturer shares over the coming months. Particularly as we expect to see almost 22 million consumers aged 13+ changing their mobile device in the next year, with almost 80% of these consumers buying a smartphone.”
Via Kantar Worldpanel


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