Wednesday, March 09, 2011

Google Mobile Search Click-to-call For Emergency Information

Google Mobile Search Click-to-call

Piggybacking on Google Mobile Ad teams Click-to-call phone number display in local ads, Google Mobile search is displaying click-to-call numbers for emergency services. I just searched for "Poison Control" and "Suicide" and correct numbers to call appeared as the first results in both searches.
The difference from the regular web searches and mobile search is that the number displayed in results are click-able and can reach someone just by tapping on the number.
The service is available in 14 countries so far.
Click-to-call emergency information - Official Google Mobile Blog


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