Saturday, April 26, 2008

Matrix IP PBX From India Uses Utilizes The DSP Chip-level Multimedia Processing Solution From Surf

Even though all telecommunications giants are mostly in USA, Japan and Europe, there are other sources getting together to provide VoIP solutions to the masses. Israel based Surf Communication solutions and India based telecommunications equipment manufacturer, Matrix Telecom have come together to produce one of the best IP PBX solutions. Following is the press release;

Yokne'am, Israel (ANTARA News/PRNewswire-AsiaNet) - The Surf DSP chip is a complete media processing solution offering simultaneous support for multimedia convergence - Voice, Video, Data (Fax/Modem) - all running on a single DSP

Surf Communication Solutions ("Surf"), a leading provider of multimedia embedded processing solutions, announced today that Matrix Telecom Pvt. Limited ("Matrix"), an India-based company that designs, develops, manufactures and deploys telecomsolutions, has selected Surf's DSP chip-level multimedia processing solution, the Surf DSP-24(TM), for inclusion in two new products: a VoIP gateway and an IP PBX solution.

Matrix's feature-rich 32-ports VFX32 VoIP gateway utilizes the Surf DSP-24 to offer IP connectivity with excellent audio quality for analog phones, legacy PBX systems and analog faxes. It is scalable for lower configurations and various FXS and FXO
combinations can be achieved which will help customers to get the lower configuration as per their need.

The Matrix IP PBX offers a complete solution to meet the requirements of voice communication for businesses with multiple locations, traveling employees, and/or home-office networks. The incorporation of Surf's versatile yet powerful DSP-based multimedia processing platform allows the Matrix IP PBX handle high densities for a variety of codecs over converged networks.

The Matrix IP PBX is SIP-based and supports a wide range of telephony applications, such as Voice Mail, Auto Attendant, Call Forward, Call Transfer, Call Park, Call Pick up, Do not Disturb, Hunting Call/Department Call, Time Based Call Routing, Number Based Call Routing/ Least Cost Routing, and Least Cost Routing for multiple ITSP as per defined priority for cost saving.

In addition, the Matrix IP PBX supports RADIUS client protocol which allows the IP PBX to store/log calls in the remote server and provide DDI routing and CLI-based routing.

The Surf DSP-24, based on Texas Instruments' C64x(TM) DSP generation, is a media processing solution offering simultaneous support for multimedia convergence-Voice, Video, and Data (Fax/Modem) -all running on a single DSP.

Equipment manufacturers who develop Media Gateways, IP PBX, CTI products, and other media-over-packet applications find this solution ideal and optimized for their requirements, as well as quick and easy to integrate into their hardware designs. All Surf products support an easy migration path from voice to video, since the same API supports all media types.

"We chose Surf's solution for its ability to support triple-play voice, video and fax/modem on the same platform, which will help us to expand our product range and features in the future," said Mr Ganesh Jivani, CEO, Matrix Telecom. "In addition, the comprehensive documentation set and sample applications were instrumental in achieving fast time-to-market for both products."

"The competition couldn't match the densities or price of the C6424-based Surf platform," stated Ashvin Navadia, Sourcing Manager, Matrix Telecom.

"We are pleased to be selected as Matrix's DSP supplier," said Eli Nakash, Surf's Sales Director, APAC. "This project demonstrates how Surf's multimedia processing expertise and dedicated customer care enable the rapid development of a variety of feature-rich, scalable solutions."

For more information, visit www.matrixtelesol.com.

Contact Information SURF Communication Solutions Eli Nakash, Director of Sales, APAC Tel: +972 (0)73 714 0700 e-mail: eli@surf-com.com
Matrix Telecom Pvt. Limited Ashvin Navadia, Sourcing Manager
Tel: +91 265 2630555 e-mail: Ashvin.Navadia@MatrixTeleSol.com

SOURCE: Surf Communication Solutions Ltd -0- 04/24/2008
CONTACT: Eli Nakash, Director of Sales, APAC, of SURF Communication Solutions, +972 (0)73 714 0700, eli@surf-com.com; or Ashvin Navadia, Sourcing Manager of Matrix Telecom Pvt. Limited, +91 265 2630555, Ashvin.Navadia@MatrixTeleSol.com
Web Site: http://www.surf-com.com
http://www.matrixtelesol.com

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